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Laudon, Kenneth C., 1944-

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 4th ed. - Boston : Pearson/Addison Wesley, c2008. - various pagings : col. ill. ; 27 cm.

Includes bibliographical references and index.

9788131725412 (pbk.)


Electronic commerce.
Internet marketing.
Information technology.

HF5548.32 / .L38 2004

658.872 / LAE
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