Principles of marketing /
by Kotler, Philip; Armstrong, Gary (Gary M.).
Material type:
BookPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006Edition: 13th ed.Description: xx, 651, [94] p. : col. ill. ; 29 cm.ISBN: 0131469185; 9780131469181; 0131968793; 9780131968790.Subject(s): Marketing
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Kabi Sufia Kamal Hall Library General Stacks | Non Fiction | 658.8 KOP (Browse shelf) | 1 | Available |
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| 658.42 KUC Corporate governance / | 658.45 BOB Business communication today / | 658.8 KOM Marketing management / | 658.8 KOP Principles of marketing / | 658.8 LOS Service marketing: | 658.802 CRS Strategic marketing / | 658.8270941 SUP Superbrands : |
Includes bibliographical references and index.
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