| 000 | 00791cam a22002534a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220623195013.0 | ||
| 008 | 031230s2005 nyua 000 0 eng | ||
| 020 | _a0072864877 (alk. paper) | ||
| 020 | _a0071111778 (international : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC _dOSt |
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| 050 | 0 | 0 |
_aHF5415.3 _b.P468 2005 |
| 082 | 0 | 0 |
_a658.8342 _223 _bPEC |
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 0 |
_aConsumer behavior and marketing strategy / _bJ. Paul Peter, Jerry C. Olson. |
| 250 | _a7th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _cc2005. |
||
| 300 |
_axxv, 578 p. : _bill. ; _c27 cm. |
||
| 440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
| 650 | 4 | _aConsumer behavior. | |
| 650 | 4 | _aMarketing. | |
| 700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c2511 _d2511 |
||