Marketing management /
by Kotler, Philip; Keller, Kevin Lane.
Material type:
BookPublisher: Upper Saddle River, N.J. : Prentice Hall, c2012Edition: 14th ed.Description: xxii, 657, [127] p. : col. ill. ; 29 cm.ISBN: 9780132102926; 0132102927.Subject(s): Marketing -- Management
| Item type | Current location | Collection | Call number | Copy number | Status | Date due |
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Kabi Sufia Kamal Hall Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | 1 | Available |
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| 658.40920951 LEA Leadership and management in China : | 658.42 KUC Corporate governance / | 658.45 BOB Business communication today / | 658.8 KOM Marketing management / | 658.8 KOP Principles of marketing / | 658.8 LOS Service marketing: | 658.802 CRS Strategic marketing / |
Includes bibliographical references and index.
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